GBPT is recruiting a Marketing and Audience Development Officer

The role
Reporting to the Director and working closely with other colleagues, the role will focus on developing and delivering the Trust’s marketing functions to enhance our engagement with our multiple audiences.
 
Job Description

• Design regular social media posts for all GBPT projects, including campaigns for specific time-sensitive projects
• Schedule and maintain social media calendars
• Create content across all digital platforms including GBPT and GDODF websites
• Produce and circulate a regular mail out / bulletin to members and other audiences to raise the profile of GBPT across its target audiences
• Contribute to the development of a Communications Strategy in conjunction with colleagues
• Contribute to the briefing and commissioning of external contractors for projects such as filming, photography, graphic design, together with colleagues
• Contribute to the development of brand identities for GBPT and its projects
• Social media co-ordination for Glasgow Doors Open Days Festival including:
  • Formulating a schedule for social media engagement for the festival
  • Creating and scheduling posts using similar digital tools across social media platforms
  • Creating content at the festival and broadcasting live from events
  • Assisting filmmaker during festival

 

• Working with colleagues to co-ordinate, design and disseminate the Trust’s annual report
• Supporting the Events Co-ordinator and Heritage Engagement Officer with event organisation including assisting with the delivery of the Trust’s AGM and an annual Civic Reception
• Maintaining and updating GBPT’s databases for members and contacts
• Analysing / Reporting??
• General administration and other duties as instructed by the Director

Hours, salary and benefits
 
This role is for 3 days per week, and will initially be on a probationary period of 6 months.
 
The salary is offered of £27,000.00 per annum (reduced to 3 days a week pro rata).

How to apply
The deadline for application is Friday 25th May. For full details and information on how to apply, please download the job pack here.